专业翻译服务和学习，点蓝字关注译匠
Shanghai, Shanghai, China
Marketing
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Posted:
Weekly Hours: 40
Role Number:200218154
The Apple App Store is the world’s largest and most innovative software store, with nearly 500 million weekly visitors. Redesigned to make discovering apps and games easier than ever before, the App Store will now be offering compelling stories, in-depth interviews, helpful tips and collections of must-have apps and games to showcase Apple’s unique perspective and to help and inspire customers every day.
The App Store is now seeking for a dynamic, highly motivated individual to join the App Store Editorial team. They have a finger on the pulse and be passionate about the apps can play in enriching lives. This job is all about discovering the coolest apps that our customers really love to play.
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Key Qualifications
Expertise and proficiency in evaluating apps and in-app content of a variety of categories, especially entertainment, education and creativity.
Excellent understanding of the depth and breadth of software, database, technology, and internet content business, preferably for iOS, iPadOS, macOS, and watchOS.
Ability to copy-write and edit in Chinese, good communication skill in English.
Ability to manage deadlines and work effectively with cross-functional teams of business management, production, localization, etc.
Ability to work in a fast-paced environment.
Proficiency in UI principles and best practices preferred.
Must be resourceful, creative and high on collaboration.
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Description
App Tab: On-store featured content planning and editing, App collections curation, in-app content featuring and App tab presentation.
1) Work with cross-functional teams on various placements planning according to business needs.
2) Test, curate, present and program the content of entire App tab of App Store in line with local relevance and global strategies.
3) Through in-app content curation efforts and publishing tools, drive the in-app subscription and subscription-related downloads.
4) Programming and QA of both local and global priorities.
5) Communicate app selections and editorial performance with peers, cross-functional teams and management team.
All Editorial Tabs: Recommendation management.
1) Story pool management: pool update, updated tagging and marking to facilitate content recommendation, re-circulate themes selection and feature stories pitching. Through above efforts, boost the transactions through regular recommendation optimization.
2) Communicate transactions and editorial performance with peers, cross-functional team and management team.
Collections on Today: Curate themed collections of all-round none-game apps, with a focus on subscription and subscription-related content.
1) Themed collection testing and curation.
2) A part of copywriting on entertainment, education and creativity in-app content recommendation.
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Education & Experience
BA/BSc or above.
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