图书推荐|Are You Smart as Your Thought?

Monday

Phishing for Phool is an economics work written by George A. Akerlof and Robert J. Shiller, two excellent economists. They won Nobel Prize in Economics in 2001 and 2013 respectively because of their research on imperfect market theory.

《钓愚》是一本经济学著作，由两位杰出的经济学家乔治.阿克洛夫和罗伯特.席勒合著，他们分别在2001年和2013年由于在不完全市场理论的研究而荣获诺贝尔经济学奖。

Though these theories are too complex to be understood by the masses, this book uses a lot of most common examples to introduce those theories in order that all people can get it.

In this book, you will find yourself a lot of “foolish” behavior in market. You will find bankers, salesmen, bosses and all kinds of parts of market know how to use weakness of human beings to make profit, which misleads us to make decision.

虽然不完全竞争理论非常复杂，普通大众很难理解，但这本书用了很多最最平常的例子深入浅出地说明这些理论。

书中，你会发现自己也曾在市场中犯下很愚蠢的错。你会发现银行家、销售员和那些老板们，总是懂得怎么利用人性弱点去盈利，那些弱点往往导致我们做出错误的决定。

· Did you buy a lot of useless goods just because of one more discount?

你是否因为多一件打折而买了一堆没用的东西？

· Did you pay for annual membership fees instead of measured card in GYM with the sounded cheaper fees? And then you almost never go GYM in following year.

你是否因为健身房年卡更便宜而放弃买次卡？但在接着的一年里，你几乎不去健身房。

· Did you spend half your savings for a journey?

你是否曾经因为一次旅行而花费了一半的积蓄？

· Why England people regret after they voted to leave EU just in one day?

为什么英国人在公投脱欧通过的第二天就开始后悔？

After asking these questions to yourself, do you still believe you are so smart in market? But why?

I recommend the book, and I do believe you can get answers.

问问你自己这些问题，你还自信自己在市场上是明智的吗？那么，为什么呢？

推荐你看看这本书，我相信你会找到答案。

本月共读《Zero to One》英文版

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☞ Ruthe: A Mum of 00’s, a Non-serious economics teacher in an unknown university. Having a lot of hobbies and being poor in profession.

☞

☞ 作者：老乐，一名零零后的妈妈，是一所不太著名大学的不太认真的经济学老师，爱好太多，专业性不强。