Apple sent out invitations on Thursday for a media event next month where the company is widely expected to unveil its latest iPhone models.
苹果公司周四发出邀请，希望媒体参加下月的一场活动，外界普遍预计该公司将在会上发布最新款iPhone。
The event is scheduled to take place September 10 and will be held at the Steve Jobs Theater at its headquarters in Cupertino, California.
该活动将于9月10日在位于加州库比蒂诺的苹果总部史蒂夫·乔布斯剧院举行。
As usual, the invitation didn't provide much insight into what Apple (AAPL) will actually discuss at the event.
和往常一样，邀请函并没有透露苹果公司将在此次活动上讨论些什么。
The artwork featured a modern version of the company's first official logo with the apple divided into floating rainbow chunks.
邀请函上有一个该公司最初官方logo的现代版，苹果被切成了彩虹色的小块。
The tagline for the invitation: "By innovation only."
邀请函的口号是:“只靠创新。”
For Apple, the stakes of its iPhone event are always high.
对苹果来说，iPhone发布会的风险总是很高。
More than any other product, the iPhone catapulted Apple to becoming the world's most valuable company at one time and remains its biggest source of revenue.
与其他任何产品相比，iPhone一度使苹果一跃成为全球市值最高的公司，并一直是其最大的收入来源。
In recent quarters, however, iPhone sales have suffered double-digit percentage declines as customers hold on to their smartphones longer and the company contends with a slowdown in China amid an ongoing trade war.
然而，在最近几个季度，iPhone销量出现了两位数的百分比下降，原因是消费者对智能手机的持有量已经增加了，而且在一场持续的贸易战中，该公司还要应对中国市场的放缓。
Among other announcements, Apple is reportedly planning to launch three new iPhones, including two "Pro" models to replace the iPhone XS and iPhone XS Max.
据报道，苹果还计划推出三款新iPhone，其中包括两款“Pro”机型，以取代iPhone XS和iPhone XS Max。
The Pro models are said to feature a new and improved camera and video recording features.
据称，这两款专业相机配备了新的、经过改进的摄像头和视频录制功能。
Apple could also give final details and pricing for its streaming TV service, Apple TV+.
苹果还可能提供其流媒体电视服务Apple TV+的最终细节和定价。
The company has hosted a press event in early September to announce new iPhones in each of the past seven years.
该公司在9月初举办了一场新闻发布会，宣布过去7年每年都会推出新款iphone。
But one thing could be different this time: Jony Ive, Apple's longtime design guru, may no longer play a key role at the event.
但有一件事可能会有所不同:长期担任苹果设计大师的乔尼·艾福，可能在这次设计中不是主要角色了。
In June, Apple announced Ive would be leaving the company after 30 years.
今年6月，苹果宣布，已经任职30年的艾维将离开公司。
问题
文中提到iphone目前的销量是上升还是下滑？
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