2018年Text3
主题:数字巨头对用户数据的利用
题目:The Guardian view on digital giants:they farm us for the data
《卫报》社评——数字巨头: 培育用户只为获取数据
来源:The Guardian 《卫报》
大意:我们已沦为数字巨头的商品,而非用户。
段落结构:共4段。
P1:由Facebook高价收购WhatsApp这一案例引出主题。
P2:收购目的及存在的问题:获取用户数据,用户信息泄露。
P3:解决办法:竞争法。而它存在不足。
P4:作者做出评价,表明观点:点明数字巨头与用户关系的实质,作者持不满、否定态度。
31.According to Paragraph 1,Facebook acquired WhatsApp for its _______.(细节题——问原因找原因)
user information.
用户信息。
原文P1:
①The power and ambition of the giants of the digital economy is astonishing——Amazon has just announced the purchase of the upmarket grocery chain Whole Foods for $13.5bn,but two years ago Facebook paid even more than that to acquire the WhatsApp messaging service,which doesn't have any physical product at all.
译:数字经济巨头的力量和野心非常惊人——亚马逊刚刚宣布以135亿美元的价格收购高端连锁店Whole Foods,但早在两年前,Facebook就以更高的的价格收购了WhatsApp通信服务,这一服务并没有任何实体产品。
②What WhatsApp offered Facebook was an intricate and finely detailed web of its users' friendships and socail lives.
译:WhatApps提供给Facebook的是一个复杂且很详尽的用户好友关系和社交生活网。
32.Linking phone numbers to Facebook identities may _______.(细节题)
pose a risk to Facebook users.
对脸书用户构成风险。
原文P2:
①Facebook promised the European commission then that it would not link phone numbers to Facebook identities,but it broke the promise almost as soon as the deal went through.
译:那时,脸书向欧盟委员会承诺,不会将用户的电话号码和Facebook账号绑定,但交易刚刚一达成,Facebook就打破了承诺。
②Even without knowing what was in the messages,the knowledge of who sent them and to whom was enormously revealing and still could be.
译:即使不知道信息的具体内容,但知道发信人和收信人也是(对用户隐私的)巨大地暴露,过去如此,将来也一样。
33.According to the author,competition law_______.(细节题)
cannot keep pace with the changing market.
不能跟上不断变化的市场的步伐。
原文P3:
①Competition law appears to be the only way to address these imbalances of power.
译:竞争法似乎是解决这些权力失衡的唯一途径。
②But it is clumsy.
译:但它不够灵活。
③For one thing,it is very slow compared to the pace of change within the digital economy.
译:一方面,与数字经济的变化速度相比,它太慢了。
34.Competition law as presently interpreted can hardly protect Facebook users because_______.(细节题——因果细节题——问原因找原因)
they are not defined as customers.
他们未被定义为消费者。
原文P3:
⑥Competition law as presently interpreted deals with financial disadvantage to consumers and this is not obvious when the users of these serices don't pay for them.
译:按目前的(现行的)解释,竞争法处理的是对消费者经济上不利的问题,而当享受这些服务的用户无需付费时,法律效用便不明显。
⑦The users of their services are not their customers.
译:这些服务的使用者并不是他们的客户。
35.The ants analogy is used to illustrate _______.(例证题)
the relationship between digital giants and their users.
数字巨头及其用户之间的关系。
原文P4:
①The product they're selling is data,and we,the users,convert our lives to data for the benefit of the digital giants.
译:他们销售的产品是数据,而我们这些用户将我们的生活转换成数据,让数字巨头从中获益。
②Just as some ants farm the bugs called aphids for the honeydew they produce when they feed,so Google farms us for the data that our digital lives yield.
译:正如一些蚂蚁养殖一种名为蚜虫的虫子,为了获取他们在进食时产生的蜜露一样,Google培育用户(为我们提供服务)是为了获取我们数字化生活中产生的数据。
③Ants keep predatory insects away from where their aphids feed;Gmail keeps the spammers out of our inboxes.
译:蚂蚁让捕食性昆虫远离他们的蚜虫进食的地方,Gmail也将垃圾邮件拦截在我们的收件箱之外。
④It doesn't feel like a human or democratic relationship,even if both sides benefit.
译:即使双方都能从中受益,但仍感觉这不像是一种人性化或民主的关系。
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